What’s goes great with fresh-brewed Starbucks coffee? Augmented reality!
Transcript:
“Nobody thinks you can sell coffee like this!”
This Starbucks is massive. And it’s also going high-tech thanks to Alibaba. The company has integrated AR so visitors can scan objects and other memorabilia as they browse.
But it also offers more – like trivia about the store and information on the roasting process.
Of course there’s also epayment – and online menus and ordering so users don’t have to stand in line.
This post Video: Alibaba invades China’s biggest Starbucks appeared first on Tech in Asia.
from Tech in Asia https://www.techinasia.com/video-alibaba-invades-chinas-biggest-starbucks
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