What’s a mobile-first Indonesia in 2020 like?

With over 66 million smartphone users, Indonesia is the largest smartphone market in Southeast Asia. 93 percent of their internet users access the internet from their smartphones, spending an average of 5.5 hours each day. Whether it’s shopping, travel or payments, mobile plays a significant role in the life of the mobile-obsessed Indonesian. With the backing of these statistics, a lucrative opportunity has presented itself for businesses hoping to expand their mobile presence and connect with their mobile-centric consumers.

A recent report has shown that mobile marketing strategies such as mobile video advertising, location-based marketing, and integrated marketing are highly valuable investments and will continue to trend among marketers in 2017. If you haven’t explored any of these yet, it’s time to get going – or you might risk being left behind.

As Indonesia’s mobile landscape continue to evolve, it is important to understand and constantly adapt your mobile marketing strategies to get the most bang for your buck. If you don’t know where to start, InMobi is here to help you with that.

Come August 22, the top CMOs, agency heads, marketers and technology experts will convene at Impressions 2017, InMobi’s mobile conference. The conference aims to reimagine the future of a mobile-first Indonesia in 2020, and will be exploring:

• The role of mobile in shaping the future of Indonesian consumer experiences
• How the mobile ecosystem is evolving to support marketing technology and overcome the challenges that exist in the sphere of mobile marketing today
• What should the mobile marketing community invest in to co-create the future of the mobile space?

The event could be just the thing for leaders and senior marketers in mobile-first organizations, startups and enterprises who wish to learn and connect with people from the big leagues in the mobile industry. As a key decision maker, you can sign-up for this invite-only event below, and successful applicants will be notified via email by 15 August 2017. This event is free to attend.

Event Details

Date: 22 August 2017, Tuesday
Time: 12:30pm – 4:00pm
Venue: The Westin, Jakarta, Indonesia

This post What’s a mobile-first Indonesia in 2020 like? appeared first on Tech in Asia.

from Tech in Asia https://www.techinasia.com/mobile-first-indonesia-2020
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